Estonian Chamber of Commerce and Industry, Toom-Kooli 17, Tallinn
Export Academy: Target market France
25th of April 2018 in the premises of Estonian Chamber of Commerce and Industry (Toom-Kooli 17, Tallinn).
Registration and morning coffee
Welcoming remarks: H.E. Mrs. Claudia Delmas-Scherer, French Ambassador in Estonia
French market and its opportunities for Estonian – Kristiina Kalda, Representative of Enterprise Estonia in France ~ 1 academic hour
The presentation will give an overview of the following topics:
* Some facts about French market
* Market potential and opportunities for Estonian companies
* French business culture and its differences with Estonian business culture
How to search contacts in France - business registries, databases; keywords - Martin Taste, ECCI ~1 academic hour
Air France and KLM Program for Corporate Customers - Ilze Heinca, Key Account Manager, Air France and KLM in Baltic States
How airline can support corporate customer business travel needs.
Possibility to add flexibility to the flight ticket.
The travel agency role to support corporate needs and requirements.
Panel discussion: what to bear in mind while entering French market
Jérôme Lioret (2M02), Kristiina Kalda, Martin Taste
Before establishing himself in Estonia last year, French born Estonian Jérôme Lioret has worked in France for more than twenty years. His main experience area has been in retail and consumer goods. Thus he has a precise view on purchase circuits and on referencement methods. In addition, Jérôme has also accomplished as a consultant several missions for international manufacturing groups. Being an entrepreneur, he has a sound knowledge of the French legal and business development landscape.
Ilze elab Riias ning on töötanud reisivaldkonnas alates 1992. aastast, alustades reisibüroost.
Air France'i KLMi äriklientidega Baltimaades töötab Ilze alates 2004. aastast. Pikaajaline reisi- ja lennundusvaldkonna kogemus ja osalemine maailma ühe suurema lennuettevõtte tehnoloogilises arengus on olnud väärtuslik kogemus, mida meiega jagada.
Ärireisi korraldus on keeruline ja mõnikord ka segadusttekitav oma paljude reeglite ja muude väljakutsetega.
Kuidas korraldada oma reisid sujuvalt ja lihtsalt ning teenida lennufirmalt tunnustust ja –kasu, ongi tänase ettekande põhiküsimuseks.
Currently completing an end-of-studies traineeship at the Estonian Chamber of Commerce and Industry, Martin TASTE studied cross-border cooperation at the university of Lyon (FRANCE). This masters program notably included courses such as „business development abroad“, „practical training courses on lobbying“ and „local actors and partnerships“. During a prior internship, Martin successfuly contributed to expand a French SME’s business in Quebec (CANADA) and he is now looking to help Estonian companies to better understand and integrate the French market.